Journal of South China University of Technology (Natural Science Edition) ›› 2017, Vol. 45 ›› Issue (8): 70-76.doi: 10.3969/j.issn.1000-565X.2017.08.011

• Traffic & Transportation Engineering • Previous Articles     Next Articles

Investigation into Pricing Game of Customized City Bus Service

GONG Hua-wei1,2 JIN Wen-zhou1 HAO Xiao-ni1 LUO Qiang2   

  1. 1.School of Civil Engineering and Transportation,South China University of Technology,Guangzhou 510640,Guangdong,China; 2.School of Civil Engineering,Guangzhou University,Guangzhou 510006,Guangdong,China
  • Received:2016-08-19 Revised:2017-04-12 Online:2017-08-25 Published:2017-07-02
  • Contact: 龚华炜(1979-)，男，博士生，讲师，主要从事交通运输规划与管理研究． E-mail:gonghw@gzhu.edu.cn
  • About author:龚华炜(1979-)，男，博士生，讲师，主要从事交通运输规划与管理研究．
  • Supported by:
    Supported by the National Natural Science Foundation of China(61473122)

PDF

328

Abstract: The customized city bus service is a new form of public transport,which is a kind of supplement and im- provement to the urban public transport system,and thus it has brought about a change in the urban public transit travel mode.In this paper,by analyzing the travel mode choice probability model of urban residents and by taking the maximum of total passenger ticket revenue of the customized city bus service and the conventional urban bus transportation as the target,a game model of the passenger ticket revenue between the customized city bus service and the conventional urban bus transportation is constructed.Then,the game solution is obtained and an actual case for this model is calculated.The results show that a reasonable fare plan formulation will be able to provide balanced development conditions for the two bus modes and promote the coordinated development of different trans- port modes,which helps to achieve the goal of the public transport priority in the urban traffic development.

Key words: customized city bus service, nested Logit model, bimatrix game model, pricing method